People for an Affordable Calgary Science Centre
You may recall my post from a few months ago, discussing how expensive the new Calgary Science Centre was going to be. That blogpost got a fair amount of attention, and led to a reporter contacting me and doing an interview; the piece ran last Friday and you can read the online version (with pic of me and the boys) here. That re-ignited my passion about this subject, and I conducted two informal polls on a education forum I participate in, asking folks from across North America how much their science centre cost for a family membership. I had about 100 folks reply to the polls, and dozens more offer more detailed comments about the benefits their membership included, and what they thought of Calgary’s prices. You can see the poll results and discussion here and here.
This only served to confirm what I felt from the beginning: the prices at the new science centre in Calgary are EXTREMELY high. And the benefits we receive for our membership are LESS than folks receive elsewhere. For example, Toronto science centre “gold” members—at considerably less cost than Calgary’s “gold” membership—receive free tickets to IMAX movies. I understand that building a new centre has costs, and so I could understand our membership fees being somewhat higher than elsewhere in Canada (and North America) to offset this. But $204 for a family of 4 just to get in the door—no free parking, no discounts on movies, classes/workshops, cafeteria, gift shop, “special traveling exhibits”, etc.? And $288 for a family of 6? Want the “gold” membership instead, so you get free parking and discounts? That’ll be $320 (family of 4), and $460 (family of 6) per year! Because unlike every other science centre in North America (to the best of my knowledge—and I’ve had hundreds of people checking for me now), Calgary does not offer a “Family Membership”. Memberships are per person only, meaning larger families pay significantly more. Oh, and even that $320 / $460 doesn’t get you into the “dome” (i.e., IMAX-like) movies, or “special travelling exhibits”. You’ll get a discount, but still be paying extra for those. In contrast, last time we bought memberships to the old Calgary science centre, the cost was $160-ish for a family pass, and “Discovery Dome” movies were included. So for a lesser level of benefit, our cost has doubled. For larger families it is even worse—a family of 6 would have their costs almost triple, going from $160-ish to $460 for the ‘gold’ membership—and movies now an extra cost on top of that. Gah!
So after a friend suggested it to me, I started a facebook protest page: “People for an Affordable Calgary Science Centre”. It’s gotten over 100 “likes” in the first 24 hours, and continues to grow. I have a chart on there outlining Calgary Science Centre costs compared to both other science centres in Canada, as well as compared to other attractions in the Calgary area. The one that struck me in the latter category was the Glenbow Museum, which is the largest museum in Calgary, with a 2-year family membership rate of $160. For my family of 4, compared to the Science Centre “gold” membership of $320/year, that works out to one quarter—25%—of the cost. You can see the comparison chart under the INFO tab on the facebook page here.
Why am I making such a big deal of this? After all, given my science-crazy sons, we’d probably go to the science centre enough to get our money’s worth out of our memberships. But this isn’t about me or my family. This is about keeping science education, experience and enrichment accessible and affordable to all. And at current prices, it is out of reach for many Calgary families—many people, including several who have had science centre memberships in the past, have told me they won’t be buying memberships at these rates. And that’s a shame, because they would support the new science centre through memberships if it were more affordable. But for prices to double-to-triple, and for benefits to be reduced at the same time? I can’t say I blame them.
There are a few loose threads about the science centre I’d like to learn more about and see investigated. I’ve heard that according to the 2010 annual report from the Science Centre—a non-profit entity, by the way—the funding for the new science centre was 94% secured, between the Government of Canada, Province of Alberta, and City of Calgary, as well as corporate and community sponsors. So if the new centre was already pretty much paid for, why the high prices? If those high prices are required to offset the “running costs” of the new science centre, why can other cities—including expensive cities like Toronto, Vancouver, New York, Boston, etc.—run their centres for a fraction of the cost (going by what they charge for memberships)? Can anyone shed some light on this? Confirm, deny, explain, clarify?
Hope you’ll join the conversation on this issue on the facebook page People for An Affordable Calgary Science Centre. Please know you are welcome to do so even if you don’t live here. Sharing the costs and benefits you enjoy through membership at your local science centre would be welcome—and no doubt eye-opening to Calgarians. And if this is an issue near and dear to your heart, please spread the word—share, forward, tweet, “like”, etc. Thanks! I hope that by drawing attention to this, we can have a more affordable science centre membership option for Calgary families.
And don’t forget, science centres across North America participate in a “reciprocal admission” agreement which gets members of one science centre into any other science centre for free (provided the centre is over 90 miles / 150kms distant from the person’s place of residence). So Calgarians are the only ones paying the high costs of this new centre. Folks visiting from other cities who have memberships to their local science centre—memberships that cost less money and often offer more benefits—get to see our new science centre for free.